Seventeen Years of Stitching Futures: The Dhana Inc. Journey

July 9, 2025

Today, Dhana Inc. celebrates 17 years of existence – 17 years of daring to ask different questions, of reimagining fashion not as fleeting trends, but as a continuum of lives, stories, and the Earth itself.

Seventeen years ago, Dhana was founded with a simple yet radical purpose: to connect people to the origins of their clothing. What began as an organic children’s brand rooted in transparency has evolved into a pioneering fashion technology company, guiding the world towards circularity, emotional durability, and regenerative design.

We stand today not merely as a company, but as a movement. A movement that believes clothing is not disposable – it is memory made material.

Honoring Hearts and Hands: A Living Fable

In our 17th year, we reflect upon “Stitched Through Time”, a fable that mirrors the essence of why Dhana exists.

“We mend not to fix. We mend to remember.”

This fable, created by Dhana Inc., tells the story of a single garment that journeys across centuries and continents. From Asha Patel’s hands in newly independent India, to her granddaughter Zuri’s digital streetwear studio, to a child in 2120 sewing algae-carbon fabric into its lining – the garment lives on, never discarded, always remade.

Each stitch carries grief, courage, protest, poetry, love, laughter, and the quiet dignity of mending. Each patch is not just a repair – it is a revelation.

This story is our story. It honors the hearts and hands behind every seam:

  • The farmers who grow our fibers

  • The artisans who spin, dye, and weave

  • The designers and engineers who co-create with technology

  • The customers who cherish and care for their garments

  • The communities who ensure nothing is left behind without a second life

Seventeen Years: From Transparency to Transformation

In these years, Dhana has:

  • Introduced sustainable fashion to global markets before it was mainstream

  • Pioneered circularity storytelling through platforms like D/Sphere, inviting people to co-create, customize, and immortalize their garments digitally and physically

  • Integrated technology not to erase tradition, but to amplify memory, heritage, and interconnectedness

  • Built bridges between brands, recyclers, processors, and consumers to accelerate textile-to-textile recycling

  • Created educational frameworks and fables that inspire the next generation to reimagine what fashion can become

Looking Ahead: The Threads Yet to Come

Today, as we mark this anniversary, we do not look back with nostalgia alone. We look forward with purpose.

Because our work is not done until every garment carries its full story. Until every hand in the supply chain is seen, valued, and celebrated. Until the future child, like the one in “Stitched Through Time,” adds their patch not out of necessity, but out of love for what came before.

We thank each of you – our partners, team members, customers, artisans, friends, and family – who have believed that fashion can do more than clothe bodies. It can stitch souls across time.

Here’s to the next chapter.

Here’s to the quiet power of stitches.

Here’s to Dhana Inc. at 17, and to forever.

Shamini Dhana

Dhana Tribe